Area Sales Manager

from 5 to 10 year(s) of Experience
Salem, Trichy, Erode

Job Description

Develop sales strategy to achieve defined targets
Compliance with the sales operating systems/procedures / business policy
Focused approach on handling Key Accounts
Market development Develop existing & explore new territories
Customer Focus Prompt & effective service. Resolution of customer issues / complaints

2. Collections
Credit policy
Understanding & Implementation of the policy
Effective control on collections & distributor claims

3. Distribution
Build strong distribution network develop the existing one for maximum profitability
Impanel new distributors while adhering to the corporate policy
Tap primary distribution in unplugged areas in the territory

4. Marketing & Sales Promotion
Market Intelligence - Update self & management on competitor activity
Partnering with Marketing Team
Participation in development, Implementation and feedback of marketing and sales promotion plans
Pilot testing of new products and provide feedback
Coordinate with Product Management Team for promotional activities
Judicious control on distribution of Samples & Promotional inputs
Identify sales points for promotion & ensure adequate merchandising is present
Brand Protection : Alignment of marketing & promotional activities with the guidelines & SOPs
Implement promotional programs for dealers/distributors and end customers as advised by the Management in a compliant manner

5. Reporting & Administration
Effective accounting, MIS and reporting systems for self & team as per the specified norms
Ensure that Process adherence & discipline is key to the assignment

6. People Management
Team Management
- Build a result oriented and well motivated team
- Identify development needs by providing timely feedback to them
- Focus on employee retention
- Build pipeline of potential candidates for quick closure of vacant positions

7. Financial Discipline
To keep a thorough check on the Expenses in the Area
Breakage / expiry control
Strict adherence to business policy relating to order execution, sales returns & cheque bouncing

Salary: INR 3,25,000 - 6,00,000 PA.

Industry:Agriculture / Dairy

Functional Area:Sales, Retail, Business Development

Role Category:Retail Sales

Role:Area Sales Manager

Key Skills

Desired Candidate Profile

Please refer to the Job description above

Company Profile

Suguna Foods Private Limited

Over a period of 30 years, Suguna Food Limited ( formerly Suguna Poultry ) has gone from strength to strength and has become a Rs. 9000+ crore company that makes it India's No. 1 broiler producer. Along the way, Suguna's pioneering efforts in contract farming helped create thousands of rural entrepreneurs who share the growth successfully. 'Poultry Integration' introduced and pioneered by Suguna in the country has energized the livelihoods of farmers in rural India. Suguna ranks among the top ten poultry companies worldwide. With operations in 18 states across India, it offers a range of poultry products and services. The fully integrated operations cover broiler and layer farming, hatcheries, feed mills, processing plants, vaccines and exports. Suguna markets live broiler chicken, value added eggs, ready-to-eat and ready-to-cook chicken products. With the intent to provide consumers with fresh, clean and hygienic packed chicken, Suguna has set up a chain of modern retail outlets in the name of 'Daily Fresh'

Suguna Foods Private Limited has started the milk business in the year 2012 September. In 2012, the Dairy Business began with buying tanker milk from traders and milk vendors. The milk was being processed and packed in third party units in the name of "SAHANA MILK" and distributed in Tamilnadu and Kerala. To improve and ensure quality in Milk ', Company started own procurement from milk producers directly by setting own collection centers in 2014 & the Brand name " SUGUNA MILK " was trade marked.

View Contact Details+

Contact Company:Suguna Foods Private Limited

Address:5th Floor, Jaya Enclave, 1057, Avinashi Road, , COIMBATORE, Tamilnadu, India